Automotive Communication Technology Business Outlook


Automotive Communication Technology

Automotive Communication Technology consists of computer networks that allow vehicles and roadside units to share data on safety warnings and traffic information. According to the market database, collected data is processed to gain suitable predictions on traffic and accident-prone zone, rendering faster accessibility for ambulance and police vehicles. The data is obtained by various modules like Controller Area Network (CAN), Ethernet, Flexray, Local Interconnect Network (LIN), and Media Oriented Systems Transport (MOST). These are essentially used in power-train, body control, and comfort. The global market database shows a paradigm shift being witnessed in the industry with the introduction of self-driving cars. Firms offering self-driving cars are going on a massive test program to begin early roll-out, like a big American firm starting its test run in Atlanta, USA.

Market intelligence platforms show the expanding demand for comfortable and safer vehicles from the customer along with technological strides being made is fueling the growth of the market.

Segment-wise analysis 

Automotive communication in diverse buses is used for effective communication. Buses like Controller Area Network (CAN), Ethernet, Local Interconnect Network (LIN), Flexray, and Media-Oriented Systems Transport (MOST) are a few. CAN and Ethernet have a larger market share. According to the Global market database, this is due to the low cost of integration and flexible data transfer rate. However, the Competitor Database indicates that the adoption is in line with the cost of technology and other associated costs.

According to the Global market, the need for use of communication technology in cars is profoundly influenced by car type. The luxury car segment uses the greatest communication technology to offer premium services. Global Market Database predicts the economy section of the automobile market to be growing at a healthy rate. As the market becomes more competitive, firms are striving for advanced technologies in the passenger and semi-luxury segments. Gordon Murray Design (GMD) automobile communication technology has an extensive array of applications ranging from the powertrain to safety communication. Due to government regulations on safety, the use of communication technology is growing in the safety segment.

Market Factors for Automotive Communication Technology

The key drivers in the market are the increasing electronic components and their complexity, as the complexity of the system rises, the volume of data generation increases accordingly. Stricter government regulations for safety are further boosting the demand. As automobile sales rise in the US so does the demand for automotive communication technology. The emergence of autonomous vehicles is expected to further boost the demand, due to the vast amount of volume of data generated and analyzed within them. As the luxury segment in automobiles grows, so does the demand for exceptional communication technology.

The market is completely dependent on automobile sales. As the complexity of the communications system increases, its reliability decreases. This increases the replacement and maintenance costs. As the number of nodes increase, the overall cost of the system increases. According to  Global market database, a major concern is with cybersecurity, as systems are increasingly being interconnected. The chances of carjacking or car hacking also increase with it.

The US market Perspective 

According to the Global market database, the automotive communication technology market in the US is growing at a healthy rate. Stringent government policy directed at safety and emission is boosting the demand. As more firms are researching autonomous vehicles, the demand is further expected to increase. The global market indicates that many auto firms are forming a strategic alliance with tech firms to explore new offerings. As the US is one of the largest markets for passenger cars, it is well-positioned to witness healthy growth in the market.

According to GMD’s Competitor Database, a major player has spent over USD 3.5 Billion on research & development. Delivery and logistics firms are developing unmanned terrestrial vehicles to optimize last-mile delivery. Autonomous vehicles use maximum advanced communication devices. This is because of the volume of data generation and integration of different platforms for smooth running. The overall business outlook of the automotive sector points that the increased features and the need for advanced communication technology are expected to act as key drivers for this market.